Skip to main content

Answering Stanford MBA Positive IMPACT Optional Essay Question

Although Stanford has clearly articulated that the optional essay questions are truly ‘optional,’ the open-ended nature of ‘What matters to you and why’ could lead to narratives that lack specificity about your contributions in one of the settings – professional, academic, or extra-curricular.

Optional Question: Think about times you’ve created a positive impact, whether in professional, extracurricular, academic, or other settings. What was your impact? What made it significant to you or to others? (600 Words) (200 words – each example)

Scenario #1: Entrepreneurial Applicant in Corporate Job

For entrepreneurial applicants with an exit or failure, the 2nd phase of their career might be in a corporate job. Most likely, the narratives from the first phase would cover the ‘What matters’ essay. With the optional question, you will get the chance to highlight non-entrepreneurial values and impact.

Scenario #2: Meaningful Extracurricular

Several of the narratives that stood out for our clients included recent engagements A timely and relevant narrative for an extra-curricular that connect with the admission team could be strategically used for this optional question.

Examples
  • Black lives matter protests opened-up several opportunities to address systemic racism in the workplace and our culture.
  • The COVID-19 crisis although challenging brought rapid innovation to address our limiting movement and behavior.
  • The all too frequent flooding, drought, and forest fires from climate change motivated many clients to develop solutions that assisted low-income families.
  • The vital food supply chain becomes the focus during the war, pandemic, and natural disasters. Working closely with farmers and aligning their incentives is an important problem that many have addressed
  • The less than $2/day income is the horror of the past. However, a bigger problem exists in digital connectivity, education, and bringing equitable markets to the far corners of the world.

Scenario #3: Academic Contribution

If you have a Master’s degree where you addressed path-breaking research or developed an interesting concept that became the foundation for a commercial solution, mention the impact.

Example: A patent or a novel process/technology/material/drug

Scenario #4: Cultural Change

Applicants who can cleverly articulate the steps they have taken that transformed how an organization operates, decide, or create, should highlight their leadership that led to a cultural change in the organization.

Examples

  • Created a flexible work environment for women managers to address the additional responsibility of childcare.
  • Facilitated the creation of a cultural platform that led to cross-functional collaboration in the organization.
  • Planned quarterly, and weekly events that helped the team bond through trekking, sports, and cultural activities.
  • Built loyalty by introducing analytics that monitored performance at the individual, team, and strategic levels.

Sample: Stanford MBA Positive IMPACT Optional Essay (Working Mothers)(199 Words)

Sample: Stanford MBA Positive IMPACT Optional Essay (Toxic Culture) (190 Words)

Sample: Stanford MBA Positive IMPACT Optional Essay (Monitoring Performance) (199 Words)

Browse Stanford MBA Sample Essays

Sample Why Stanford MBA Essay (Consulting)(396 words)   

Sample Why Stanford MBA Essay (Tech Entrepreneur) (389 words)   

Sample Why Stanford MBA: Career Switching (Finance to Green Energy Consulting) (388 Words)   

Sample Why Stanford MBA: Career Switching (Private Equity to Operations) (384 Words)   

Sample Why Stanford MBA: Dual Degree (MBA and Public Policy) (380 Words)   

Sample Why Stanford MBA: Dual Degree (Investment Banking to Venture Capital) (393 Words)   

Sample Why Stanford MBA:  NASA Missions to Mitigating Risks of Global Flooding (393 Words)   

Sample Essay A: What matters most to you, and why? (613 Words)(Balance in Life)   

Sample Essay A: What matters most to you, and why? (642 Words)(Education and Investment)   

Sample Essay A: What matters most to you, and why? (602 Words)(Freedom and Commitment)   

Sample Essay A: What matters most to you, and why? (646 Words)(Savor Every Moment and Be Present)   

Sample Essay A: What matters most to you, and why? (632 Words)(Power of Restlessness)   

Sample Essay A: What matters most to you, and why? (619 Words)( The Slums, A Tragedy and the Search for a Systemic Solution)   

Sample Essay A: What matters most to you, and why? (640 Words)(Privilege to Serving the Most Vulnerable)   

Sample Essay A: What matters most to you, and why? (Generative AI, Bias, and Safety) (649 Words)    

 

F1GMAT's Stanford MBA Essay Guide

Essay A: What matters most to you, and why? (650 Words)

Essay B: Why Stanford? (350 Words)

Optional Question: Think about times you’ve created a positive impact, whether in professional, extracurricular, academic, or other settings. What was your impact? What made it significant to you or to others? (600 Words) (200 words – each example)

Download F1GMAT's Stanford MBA Essay Guide 

(24+ Sample Essays & 300+ Pages of Essay Writing Wisdom)

Atul Jose F1GMAT's FounderAbout the Author 

I am Atul Jose, Founding Consultant of F1GMAT, an MBA admissions consultancy that has worked with applicants since 2009.

For the past 15 years I have edited the application files of admits to the M7 programs: Harvard Business School, Stanford Graduate School of Business, the Wharton School, MIT Sloan, Chicago Booth, Kellogg School of Management, and Columbia Business School, together with admits to Berkeley Haas, Yale School of Management, NYU Stern, Michigan Ross, Duke Fuqua, Darden, Tuck, IMD, London Business School, INSEAD, SDA Bocconi, IESE Business School, HEC Paris, McCombs, and Tepper, plus other programs inside the global top 30.

 

My work covers the full MBA application deliverable: career planning and profile evaluation, application essay editing, recommendation letter editing, mock interviews and interview preparation, scholarship and fellowship essay editing, and cover letter editing for funding applications. Full bio with credentials and admit history is here.

 

I am the author of the Winning MBA Essay Guide, the best-selling essay guide covering M7 MBA programs. I have written and updated the guide annually since 2013, which makes the 2026 edition the thirteenth.

 

The reason I still write and edit essays every cycle: a good MBA essay carries a real applicant's voice. Writing essays for F1GMAT's Books and Editing essays weekly is how I stay calibrated to what current admissions committees respond to.

 

Contact me for school selection, career planning, essay strategy, narrative development, essay editing, interview preparation, scholarship essay editing, or guidance documents for recommendation letters.