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LBS MBA What Makes you Unique Essay: Case Study in Courage

LBS MBA Essay 2: What Makes you Unique (200 Words)

With the incentive to cut costs by building a global supply chain, trade flourished around the world. Each country brought its unique strength to the products and services served in the marketplace. 

The collaboration was not limited to skills. The cultures of the interacting countries are also transmitted while collaborating. 

Under such global influences, a skilled professional can gauge the difference between innovation that works in any culture and that which needs careful tweaking. 

Case Study: Courage to Question Traditional VC Practices

One applicant from a Venture Capital background shared how the 7-year timeline for exits popular in US VC firms doesn’t translate to Indian ventures, where the revenue multiples are not as predictable as the US markets. One of the reasons is the diverse income groups in the market and the dispersal of the market to tier-1, tier-2, and tier-3 cities, with each group behaving differently. Such nuance can only be experienced through on-ground market research.

The courage to question traditional wisdom in the VC community made the applicant’s global awareness and local intelligence a unique trait.

Read F1GMAT’s LBS MBA Essay Guide, where Atul Jose, the Author and Founding Consultant of F1GMAT's essay guides demonstrates how to write the uniqueness essay, with resourcefulness as a theme.

Reach out to Atul Jose to collaborate for your LBS and T20 MBA or Master's essays
 

LBS MBA Essay Guide

 

Question 1 (500 words): What are your post-MBA goals and how will your prior experience and the London Business School program contribute towards these?

Question 2. (200 words): What makes you unique?

Question 3 (500 words): (This question is optional) Is there any other information you believe the Admissions Committee should know about you and your application to London Business School?

Download F1GMAT's LBS MBA Essay Guide

About the Author 

Atul Jose

I am Atul Jose, Founding Consultant of F1GMAT, an MBA admissions consultancy that has worked with applicants since 2009.

 

For the past 15 years I have edited the application files of admits to the M7 programs: Harvard Business School, Stanford Graduate School of Business, the Wharton School, MIT Sloan, Chicago Booth, Kellogg School of Management, and Columbia Business School, together with admits to Berkeley Haas, Yale School of Management, NYU Stern, Michigan Ross, Duke Fuqua, Darden, Tuck, IMD, London Business School, INSEAD, SDA Bocconi, IESE Business School, HEC Paris, McCombs, and Tepper, plus other programs inside the global top 30.

 

My work covers the full MBA application deliverable: career planning and profile evaluation, application essay editing, recommendation letter editing, mock interviews and interview preparation, scholarship and fellowship essay editing, and cover letter editing for funding applications. Full bio with credentials and admit history is here.

 

I am the author of the Winning MBA Essay Guide, the best-selling essay guide covering M7 MBA programs. I have written and updated the guide annually since 2013, which makes the 2026 edition the thirteenth.

 

The reason I still write and edit essays every cycle: a good MBA essay carries a real applicant's voice. Writing essays for F1GMAT's Books and Editing essays weekly is how I stay calibrated to what current admissions committees respond to.

 

Contact me for school selection, career planning, essay strategy, narrative development, essay editing, interview preparation, scholarship essay editing, or guidance documents for recommendation letters.