With the new MBA Admission season starting, aspirants around the world are analyzing MBA Application essays and understanding what the AdCom is trying to measure. Almost all MBA Application Essays starts with “Why MBA”. The question is quintessential and measures applicant’s motivation for the program.
Motivation is derived from the Latin word moveo, which means “Move” To show that you are motivated to do an MBA program, the essay should explain why you want to break away from the status Quo.
The primary reason why applicants cannot differentiate from each other is that the essays often encapsulate external motivation – reputation of the school and increase in salary.
AdCom understands that External Motivation are valid and it is one of the many factors that motivate an MBA Aspirant. But Applicants have to think beyond External Motivation and dig deep into the events that led you to “MOVE” from the Status Quo.
Not all the MBA Applicants have internal motivation. AdCom have read several essays to differentiate between internally motivated and externally motivated candidates. The “Why MBA” has changed its form several times but the purpose of the question is to understand the type of your motivation – Internal or External.
Answer the following questions to learn about Internal Motivation
1) When did you realize that you would like to pursue a career in Management
Before Undergraduate/During Undergraduate/Immediately After Undergraduate/While Working
2) Write about the experiences and events that led you to move from the Status Quo
3) What demotivated you from the current work experience
Let us be honest here. Unless you were not motivated to change from current career path – switch or advance, you would have never considered an MBA. Write it down. You might not be required to use the answer in its entirety in the “Why MBA” essay, but the answer to this question will help you figure out internal motivation.
4) Did you notice that an MBA has opened up opportunities for one of your colleagues?
5) Did the career path that someone with a similar profile as that of yours inspire you?
6) What aspect of the career path inspired you the most?
a) Was it the chance to work with some of the best minds?
b) Was it the chance to work on challenging projects?
c) Was it the Job title?
d) Was it the chance to utilize your strengths?
Although we have mentioned the reputation of the school as an external motivation, you can breakdown the essence of the brand to align with your internal motivation. For example, Stanford and MIT are known for attracting Entrepreneurial students. By going beyond stating that it would be a great opportunity to work with Entrepreneurial students and be part of an elite brand, think about how you can contribute and why your candidacy would add value to the community. This switch in framing can help you think beyond reputation of the brand and formulate why top schools would love to have you as a candidate.
Sample Essays + Essay Writing, Review & Editing Tips + 15 School-Specific Tips = Winning MBA Essay Guide
"Pressed against the deadline, I ordered F1GMAT's Winning MBA Essay Guide as their blogs always had something interesting to say. It was by far one of the best decisions I have made in my life. Going through the Essay Guide, I learned the art of storytelling, using various ploys mentioned in the book. Most important one being the “W pattern,” a strategy of information sharing that creates a sense of excitement in the mind of the reader." - MIT Sloan MBA Candidate
Only 1 in 900 gains admission to Harvard MBA program. If you write your essay focused only on your achievements, post-MBA goals, and your pre-MBA experience, you will be among the 899 rejected applicants.
ATTENTION is the secret ingredient. How will you get the attention of the essay reviewer?
You know why parables shared 1000 years ago are still shared among us?
Yes, the art of storytelling has won presidency for Obama, transformed Apple from an unknown start-up to a brand synonymous with Quality, and gained admission for the average MBA Applicant.
F1GMAT's Winning MBA Essay guide will teach you how to transform your essay to an epic life journey with trials and tribulations that will move the admission team.
Who Should Buy The Winning MBA Essay Guide?
If your essay looks too bland, our Winning MBA Essay Guide will show you, with examples, on how to use the elements of Storytelling like Incorporating "The Struggle", Using Emotional connectors, narrating the Journey and the use of Chronology, Vividness and Active Verbs to transform your essays.
If you are stuck in the Writing process, our Winning MBA Essay Guide will show you how to silence the Analytic Mind and overcome mental blocks.
If you feel that the essays are not persuasive, our Winning MBA Essay Guide will teach you how to use the W-Pattern narrative, Contexts, Turning Points and "The Show Don't Tell Approach" to write a Winning MBA Essay.
If you don't have enough leadership experience, our Winning MBA Essay Guide will show you how to highlight non-obvious qualities like Trust, Focus, Listening Skills, Personal Responsibility, Humility, Self-Knowledge, and other secondary traits to prove your leadership.
If you don't know how to review your essays, our Winning MBA Essay Guide will demonstrate how to improve readability with the power of iteration, and maintain your original voice by removing review biases.
Winning MBA Essay Guide Includes
+Harvard MBA Essay Tips (2020 Entering Class) (NEW)
Sample Harvard MBA Essay – Gratitude & Giving Back (318 Words)
Sample Harvard MBA Essay – Entrepreneurship (Influence of Childhood) (667 Words)
Sample Goals Essay 1: Enterprise Technology to Consumer Marketing (496 Words)
Sample Goals Essay 2: Healthcare (Finance to Consulting) (499 Words)
Sample Goals Essay 3: FinTech (Product Manager to Strategy) (482 Words)
Sample Columbia Good Fit Essay 1: Value from NYC (237 Words)
Sample Columbia Good Fit Essay 2: Entrepreneur Mindset (Persistence/Creativity/Opportunity Seeking) (237 Words)
Sample Columbia Good Fit Essay 3: Teamwork and Learning (242 Words)
Sample Columbia MBA Leader I admire Essay #1 (Elon Musk) (250 Words)
Sample Columbia MBA Leader I admire Essay #2 (Father) (244 Words)
Sample Columbia MBA Leader I admire Essay #3 (Mother) (243 Words)
Sample Columbia MBA Leader I admire Essay #4 (Math Teacher) (242 Words)
Sample Columbia MBA Leader I admire Essay #5 (Co-Founder) (250 Words)
Sample Essay #2: Math Tutoring and Experimental music’s value for the Wharton Community (388 Words)
Sample Essay #2: Non-Profit – Obesity Epidemic and Healthy Lifestyle at Wharton (399 Words)
Sample Why Stanford MBA Essay (Consulting)(399 words)
Sample Why Stanford MBA Essay (Tech Entrepreneur) (390 words)
Sample Booth MBA Essay #2: Leadership experience (Teach for America)(640 Words)
+ MIT Sloan MBA Essay Tips (2019 Entering Class)
Personality Type (Accepted MIT Sloan Students)
Cover Letter Checklist
Sample Essay 3: Extra-Curricular and How enriched you are
+ Haas MBA Essay Tips (2018 Entering Class)
Sample MBA Essay: Non-Profit
Sample MBA Essay: Technology
Sample MBA Essay: Marketing
Sample MBA Essay: Getting Fired
Sample MBA Essay: Diverse and Inclusive Culture
Sample MBA Essay: Leadership
Sample MBA Essay: Post-MBA Goal & How Pre-MBA Experience will help
+ Yale SOM MBA Essay Tips (2019 Entering Class)
Sample Yale SOM MBA Essay: Business Development (Mobile Start-Up)(486 Words)
Sample Yale SOM MBA Essay: Investment Banking (IB)(404 Words)
Sample Yale SOM MBA Essay: Consulting (442 Words)
Sample Yale SOM MBA Essay: Technology (452 Words)
Sample Yale SOM MBA Essay: Marketing (492 Words)
Sample Yale SOM MBA Essay: Entrepreneurship (497 Words)
+ Ross MBA Essay Tips (2019 Entering Class)
Sample MBA Essay: Finance Professional who was a former member of a rock band (96 Words)
Sample MBA Essay: Marketing Professional with a hidden talent to do Impression (100 Words)
Sample MBA Essay: Life Philosophy through the prism of an Entrepreneurial failure (94 Words)
Sample MBA Essay: Consulting for a Pharma Giant (Made a Difference) (91 Words)
Sample MBA Essay: Three-Level Sanitation Campaign (100 Words)
Sample MBA Essay: Water Conservation Kit (99 Words)
Sample MBA Essay: Losing client (100 Words)
Sample MBA Essay: Misreading Market Conditions (93 Words)
Sample MBA Essay: Strategic Planning vs. Tactical Dominance in Chess (97 Words)
Sample MBA Essay: Out of my comfort zone(extra-curricular) (93 Words)
Sample MBA Essay: Out of my comfort zone (Daily Science Show) (99 Words)
Sample MBA Essay: Simplifying Operations for Manufacturing (extra-curricular) (90 Words)
Sample MBA Essay: I am aware that I am different (Leadership and Culture) (98 Words)
Sample MBA Essay: I am aware that I am different (Technology Project and Last-minute change) (98 Words)
Sample MBA Essay: I am aware that I am different (Making Business metrics relevant to a Creative team) (91 Words)
Sample MBA Essay: I find it Challenging when People (Timidity)(98 Words)
Sample MBA Essay: I find it Challenging when People (Laziness)(100 Words)
Sample MBA Essay: I find it Challenging when People (Pessimism) (96 Words)
Sample Essay – Short-term Goals and why the goal is the right choice for you (Technology to Marketing)(299 Words)
+ London Business School MBA Essay Tips (2019 Entering Class)
London as the Financial Hub
London as the Technology Hub
London as the Consulting Hub
Sample LBS MBA Essay (A Career Switcher from Hospitality to Consulting) (499 Words)
Sample Short-term Goals Essay – Technology to Consulting (100 Words)
Sample Long-term Goals Essay – Consulting for Government (100 Words)
Sample Long-term Goals Essay – Plan B (89 Words)
Framework for Answering the Duke Fuqua 25 Random Things
Sample Duke Fuqua Essay: The Fuqua community and you (Max 2 Pages)
+ NYU Stern MBA Essay Tips (2019 Entering Class)
Sample NYU Stern Essay 1: Goals (498 Words) (Finance)
5 Examples with Images
+ Sample Essays
+ The Art of Storytelling
+ Leadership Narratives
+ Review Tips
+ Persuasion Strategies
+ The Secret to "unleashing" your unique voice
+ How to write about your Strengths
+ How to write about your Weaknesses