How to improve likeability in MBA Admissions Interview: Start with the Kennedy-Nixon Debate

MBA Admissions Interview Likeability
Likeability is not only important for sales, job interviews, movies, politics and marketing, but play a major role in MBA Admissions interview. The likeability factors are different for Skype Interviews and face-to-face interviews.

The most famous example of Likeability is the first televised presidential debates between John F. Kennedy and Richard Nixon in 1960. Nixon recovering from a recent hospitalization looked underweight and unkempt while Kennedy looked confident and in control. 74 million viewers - an estimated 88% of the household, watched the debate while a small segment of the audience tuned in through radio. Those who listened to the debate felt that Nixon had won while an overwhelming majority of viewers felt that JFK was the clear winner.

Listen to Kennedy’s Speech from 1:00 to 8:06, and Nixon’s from 8:14 to 16:21. Don’t watch it. Play and Listen.

Now watch the same section – there is a clear difference between the words and intent in Nixon’s speech but Kennedy’s Speech looked more sincere. Kennedy was more likeable.

Here are five distinct qualities that make a candidate more likeable in MBA Admissions Interview:

1) Confidence

This is the number one quality that the interviewer appreciates in a candidate – confidence, not the attitude that shows you are superior to the interviewer but an attitude that convey knowledge about the industry, job function, MBA program, key life events and career goals. This can only come through preparation, and that is the reason why we recommend that the candidate prepare all possible questions.

For the latest industry information, visit:

a) Finance

NY Times

b) Marketing

Marketing Power

Advertise Age

c) Consulting

Deloitte University Press
Likeablity MBA Admission Interview

MBA Admission Interview Guide

The Guide offers detailed examples and strategies to answer about yourself, career summary, innovation, frequent job switch, managing change, handling conflict, the greatest accomplishment, low grades, difficult boss, backup plan, industry, role and gives you tips on managing first impression, improve likeability and lists the questions that you should ask the MBA Admission interviewer.

The Guide includes commonly asked MBA Admission Interview Questions for:

1) Booth School of Business
2) Columbia Business School
3) Ivey Business School
4) Johnson Graduate School of Management
5) Insead
6) Kellogg School of Management
7) Stanford Graduate School of Business
8) London Business School
9) Harvard Business School
10) MIT Sloan School of Management
11) Wharton School of the University of Pennsylvania

Download MBA Admission Interview Guide

Navigate F1GMAT

F1GMAT Services (MBA Applicants) 

MBA Research

MBA Salary(Latest Salary Data)
MBA Admission Interview Tips



MBA Application Essays

GMAT Tutorials

GMAT Question Bank

Top MBA Programs

Get F1GMAT's Newsletters (Best in the Industry)
Included in the Newsletter:

  • Ranking Analysis
  • Post-MBA Salary Trends
  • Post-MBA Job Function & Industry Analysis
  • Post-MBA City Review
  • MBA Application Essay Tips
  • School Specific Essay Tips
  • GMAT Preparation Tips
  • MBA Admission Interview Tips
  • School Specific Interview Tips
  • Funding Guidance and
  • Special Consultation Service (only for Subscribers)

Subscribe to F1GMAT's Newsletter