Holy Trinity in MBA Essays: Emotion, Action & Words

Emotion is everything in an essay. We are not talking about the over sentimental account of how your Dog died, and how that led to your non-profit initiative. “Where are the phrases that show your emotions?” The applicant was silent for 1-minute, and replied “What?” Business School will reject the recommendation letter like essays that are to the point but like thousands of other essays - bland.
Take the risk, and capture emotions in equal measure when you describe the actions you took

The applicant had wonderfully weaved a story of failure and retribution with high points and low points marked carefully in the 500-word essay. One glaring problem stood out in the essay. The Boss, who was the opposing force in the essay, was described in just three words. The characterization felt one-dimensional in an otherwise masterful essay.






