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3 Steps to Find your Unique Voice

One thing that INSEAD MBA Managing Director shared in a recent interview with me was that he discourages any editing of essays that destroys the original voice of the applicants.

In his words, "with thousands of essays reviewed every year, the MBA Admission Committee can tell to the point as to which top consultant has edited the essay."

Wow! I thought.

I didn't contest his point of view as when we edit, that is the exact idea I convey to our clients - "Our editing will maintain your original voice"

Bland Narrative

But there is a genuine challenge that I see with essays written by technologists, bankers, and consultants. The phrasing is too..how you say it - bland. The uniqueness of their personality is never captured. But the moment I talk to the person on the phone, the personality always shines through.

On a few occasions, when I felt that the applicant is sticking to some pre-conceived notion of writing an essay and creating a cookie-cutter narrative, I encouraged them to record the answer with the uuh..ahh..and all the inconsistencies of a casual conversation.

Talk

The imperfections don't matter. Just talk, answer the question, and record it. Transcribe your answer. Read what you have said. I can guarantee you that you will find at least 30-40% unique phrases that are unlikely to be found on any sample essays.

Three Steps to Find your Unique Voice - MBA Application Essays

If you were contemplating writing the MBA Application Essay for this year, I would highly recommend that you practice one of the ideas:

1) Record your answers first before writing the draft version of the essay

2) Start a podcast about a topic that interests you (industry, hobbies, economy, or values/philosophy that guide you every day).

Create 1 podcast (5-minute length) a day for 30 days. It doesn't matter whether you publish it, but the anticipation of creating something for the public will improve the quality of your recording. If you don't want the unwarranted attention, just record it without publishing.

3) Write a 250-word (half page) observation about life, economy, or future, every day, for 30 days

Within a month of writing every day or recording a podcast, you will find a unique voice.

It is unlikely that an Editor like me would ask you to rephrase the essay. The MBA Admission team desperately seeks unique phrases in a pool of clichéd narratives.

To help you create a memorable MBA Application Essay, I have written Winning MBA Essay Guide. Download it her
e.

About the Author

Atul Jose is the Founding Editor of F1GMAT. He is the author of the best-selling book: Winning MBA Essay Guide – a how-to guide on using elements of storytelling to create a unique MBA Application Essay.

"Pressed against the deadline, I ordered F1GMAT's Winning MBA Essay Guide as their blogs always had something interesting to say. It was by far one of the best decisions I have made in my life. Going through the Essay Guide, I learned the art of storytelling, using various ploys mentioned in the book. Most important one being the “W pattern,” a strategy of information sharing that creates a sense of excitement in the mind of the reader." - MIT Sloan MBA Candidate


Only 1 in 900 gains admission to Harvard MBA program. If you write your essay focused only on your achievements, post-MBA goals, and your pre-MBA experience, you will be among the 899 rejected applicants.

ATTENTION is the secret ingredient. How will you get the attention of the essay reviewer?

You know why parables shared 1000 years ago are still shared among us?

Storytelling!

Yes, the art of storytelling has won presidency for Obama, transformed Apple from an unknown start-up to a brand synonymous with Quality, and gained admission for the average MBA Applicant.

F1GMAT's Winning MBA Essay guide will teach you how to transform your essay to an epic life journey with trials and tribulations that will move the admission team.

Who Should Buy The Winning MBA Essay Guide?

If your essay looks too bland, our Winning MBA Essay Guide will show you, with examples, on how to use the elements of Storytelling like Incorporating "The Struggle", Using Emotional connectors, narrating the Journey and the use of Chronology, Vividness and Active Verbs to transform your essays.

If you are stuck in the Writing process, our Winning MBA Essay Guide will show you how to silence the Analytic Mind and overcome mental blocks.

If you feel that the essays are not persuasive, our Winning MBA Essay Guide will teach you how to use the W-Pattern narrative, Contexts, Turning Points and "The Show Don't Tell Approach" to write a Winning MBA Essay.

If you don't have enough leadership experience, our Winning MBA Essay Guide will show you how to highlight non-obvious qualities like Trust, Focus, Listening Skills, Personal Responsibility, Humility, Self-Knowledge, and other secondary traits to prove your leadership.

If you don't know how to review your essays, our Winning MBA Essay Guide will demonstrate how to improve readability with the power of iteration, and maintain your original voice by removing review biases.

Pages: 546

Winning MBA Essay Guide: Includes the latest Essay Tips for
+Harvard (2018 Entering Class)
    Sample MBA Essay – Gratitude & Giving Back   
    Sample MBA Essay – Entrepreneurship (Influence of Childhood)   

+
Stanford (2018 Entering Class)
    Sample Essay A
+ Chicago Booth (2018 Entering Class)
    #1. Modern Art = Make you Think   
    #2. Teamwork and Individual Ambition   
    #3. Adventure   
    #4. Diversity = Creativity   
    #5. Classroom Experience   
    #6. Harper Center   

+ Columbia (2018 Entering Class)
     Sample MBA Essay – Most Passionate About   
     Sample MBA Essay – Free Day   

+ MIT Sloan (2018 Entering Class)
     Sample Cover Letter
+ Kellogg (2018 Entering Class)
     Sample Essay - Leadership and Challenges   
     Sample Essay - How you have grown and intend to grow   

+
NYU Stern
(Coming Soon)
+
Insead
(2018 Entering Class)
+
Haas (2018 Entering Class)
     Sample MBA Essay: Non-Profit   
     Sample MBA Essay: Technology   
     Sample MBA Essay: Marketing   
     Sample MBA Essay: Getting Fired   
     Sample MBA Essay: Diverse and Inclusive Culture   
     Sample MBA Essay: Leadership   
     Sample MBA Essay: Post-MBA Goal & How Pre-MBA Experience will help  
 
+ Yale SOM (2018 Entering Class)
     Sample MBA Essay – Investment Banker
     Sample MBA Essay - Consultant  
     Sample MBA Essay - Technologist  
     Sample MBA Essay - Marketer  
     Sample MBA Essay - Entrepreneur  
 
+ Ross (2018 Entering Class)
    Sample MBA Essay: Finance Professional who was a former member of a rock band  
    Sample MBA Essay: Technologist (Idea to Action)  
    Sample MBA Essay: Creative Marketing (Idea to Action)  
    Sample MBA Essay: Consulting (Made a Difference)  
    Sample MBA Essay: Losing a Client (Resilience)  
    Sample MBA Essay: Finance to Marketing (extra-curricular)  
    Sample MBA Essay: I am Aware that I am different  
    Sample MBA Essay: I find it Challenging when People  
    Sample MBA Essay: A valuable thing I have taught someone  
    Sample Essay – Part 2 (Short-term & Long-Term Goals, skills relevant to your career goals and how
    Ross prepares you for the goals) 
  

+ Wharton (2018 Entering Class)
    8 Professional Gains
+ London Business School (Coming Soon)
+ Sample Essays
+ The Art of Storytelling 
+ Leadership Narratives
+ Review Tips
+ Persuasion Strategies
+ The Secret to "unleashing" your unique voice
+ How to write about your Strengths
+ How to write about your Weaknesses

Download Winning MBA Essay Guide (2018 Entering Class)

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