An MBA in General Management provides you with a well-rounded management education, where you cover the entire range of management functions, but specialize in ‘management.’ There are two major advantages of such a focus. One, it provides graduates with all the tools required to oversee the successful management of a company – the perfect route to reach the top of the management rung. Most CEOs tend to have majored in one of the General Management disciplines. The second advantage is that it opens up an entire range of industries and verticals as careers options, offering possibilities of career flexibility and sector switching. For MBA aspirants looking to reach the top with a wide choice of career paths, here are F1GMAT’s pick for the top five General Management MBA programs:
1. Stanford MBA
Stanford University’s 2 year Full-time MBA is the standout choice for those seeking a career in General Management. The first year of the program is divided into two core halves - General Management Perspectives and General Management Foundations. The subjects covered include Critical Analytical Thinking, Leadership Labs, Managerial Skills, Managing in the Global Context and Managing Groups & Teams.
The second year curriculum builds on this strong foundation with electives such as Global Management, Leadership, Managerial Economics, Public Management and Strategic Management. Research centers like The Center for Global Business & the Economy and The Center for Leadership Development & Research help students develop contemporary general management skills.
Part of the MBA program is a mandatory Global Experience Requirement, for which students can take up the Global Management Immersion Experience (GMIX) and go on Global Study Trips to Argentina, Brazil, Chile, China, India, Israel, Japan, Mexico, Nigeria/Ghana, Netherlands/Belgium/England, Poland/Ukraine, Qatar/UAE, Saudi Arabia/Qatar, and Spain.
Some of the top companies that recruited for General Management skills include Bain & Co, Booz & Co, The Boston Consulting Group, Deloitte Consulting, Johnson & Johnson, McKinsey & Co. For the class of 2012, 13% chose the General Management function, with salaries ranging from $35,000 to $185,000. As for summer internships in 2012, 8% worked in General Management functions, earning a median salary of $7,769.
2. Harvard MBA
Harvard University’s 2-year MBA program offers a top-class General Management learning by focusing on four fields - Management Policy & Process, Management Information Systems, Society and Enterprise and Leadership, Values & Corporate Responsibility. Based on these fields, the first year curriculum has the Leadership & Corporate Accountability course, and the second year elective curriculum includes courses like Building & Sustaining a Successful Enterprise, General Management: Processes & Action, Legal Aspects of Management and Managing Change.
Harvard Business School runs two initiatives that focus on various aspects of General Management - The Global Initiative and The Leadership Initiative. The Field Immersion Experiences for Leadership Development (FIELD) is a compulsory course that helps students gain experiential knowledge on a new product or service development project that helps them learn about business opportunities in emerging markets. The 2013 immersion locations are Accra – Ghana, Johannesburg - South Africa, Beijing – China, Ho Chi Minh City – Vietnam, Istanbul – Turkey, Buenos Aires – Argentina, Sao Paulo – Brazil and Mumbai – India.
In 2012, 10% of the class chose General Management functions, earning a median salary of $6,500. Among the graduating class of 2012, nearly 12% opted for General Management functions with a median salary of $115,000. The prominent recruiters were A.T. Kearney, Booz & Company, Booz Allen Hamilton, Diageo and Kraft Foods.
3. Ross MBA
Ross’ 2-year MBA program has a combination of core and electives that impart a strong General Management skill set to MBA graduates. The core has subjects like Corporate Strategy, Operations Management and Leading People & Organizations. The second year elective program offers courses that include Ethics of Corporate Management, Bargaining and Influence Skills - Negotiation Strategy in a Global Economy, Leading Creativity & Innovation, Navigating Change: Skills and Strategies for Consultants and Managers, and Innovation & New Product-Service Leadership.
The Ross Leadership Initiative (RLI) is aimed at developing leaders for the 21st century. According to Leadership Excellence, RLI was ranked #1 in the 2011 - 2012 Top Leadership Development Programs for educational institutions, beating the likes of Harvard and MIT Sloan. Students can gain hands-on General Management experience through the Multidisciplinary Action Projects (MAP), which has students tackle outstanding projects in places like São Paulo - Brazil, London - U.K, Dhaka - Bangladesh, Madrid - Spain, Mumbai – India and Ruli – Rwanda.
In 2012, 8.8% of the graduating class was employed in General Management functions with salaries that ranged from $70,000 to $125,000. The top recruiters were Deloitte, The Boston Consulting Group, Accenture, McKinsey & Co, Bain & Co, Ernst & Young LLP, Booz & Co and A.T. Kearney. For summer internships, 5.6% were picked for General Management, with an annualized median base salary of $75,600.
4. Wharton MBA
Wharton offers excellent General Management proficiency with its 2-year MBA program. The core curriculum has subjects like Foundations of teamwork & leadership, Quality & Productivity, Microeconomics for Managers, Management Communication, with the option of doing either of Managing the Established Enterprise or Managing the Emerging Enterprise. During the second year, students can choose from more than 200 electives to specialize in up to 2 majors. The General Management options are Business & Public Policy, Legal Studies & Business Ethics, Multinational Management, Operations & Information Management, Organizational Effectiveness and Strategic Management.
The Center for Leadership and Change Management is a vast resource center for students and offers the Wharton Leadership Ventures - experiential leadership development programs that have included the Quantico USMC Program, the Antarctica Expedition and the Kilimanjaro Mountaineering program. Career Treks are held both in USA as well as to locations in Europe, Asia, and South America. The Wharton International Volunteer Program has student teams going overseas for 2-4 week development projects. There are also Global Modular Courses and Global Consulting Practicums that can be availed around the world.
During the summer internship in 2012, 3.7% of the class was involved in General Management tasks with a median salary of $7,250. With regard to final placements, 7.2% of the class of 2009 chose a career in General Management, with salaries ranging from $10,000 to $130,000. Companies that hired MBA grads include McKinsey & Co, Boston Consulting Group, Bain & Co, Deloitte Consulting, Booz & Co, Pepsico and Johnson & Johnson.
5. Kellogg MBA
Kellogg’s MBA program is a 2-year program that focuses on General Management. The core curriculum includes Accounting for Decision Making, Business Strategy, Decision Making Under Uncertainty, Leadership in Organizations, Statistical Methods for Management Decisions and Values & Crisis Decision Making. Students can also pick from 19 majors that include Decision Sciences, International Business, Management & Organizations, Management & Strategy, Managerial Analytics, Managerial Economics and Operations Management.
The school also offers three labs – the Management Lab, the Implementing Process Improvement Lab and the Global Lab. The Global Initiatives in Management (GIM) program starts with 9-weeks of research regarding an international project, followed by 2 weeks spent meeting corporate heads and government leaders in the local regions. Recent initiatives include micro-lending in Argentina, e-commerce in Thailand, and consumer leisure products for young adults in China.
With the 2011 Summer Internship, 4% of the class entered the General Management stream with an average salary of $7,801. 8% of the graduating class of 2011 chose careers in General Management with base salaries ranging from $46,000 to $150,000. Companies that recruited include A.T. Kearney, Accenture, Bain & Co, Booz & Co, Capgemini Consulting, Deloitte Consulting, Johnson & Johnson, Philips, P&G, Siemens Management Consulting, Unilever and VISA.
|Business School||% of Class||Median Base Salary||Year of Calculation|
|University of Michigan--Ann Arbor (Ross)||8.8||$100,000||2012|
|University of Pennsylvania (Wharton)||7.2||$100,000||2009|
|Northwestern University (Kellogg)||8||$105,000||2011|
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1. Choose your MBA program based on 19 Specializations: General Management, Finance, Consulting, Marketing, Strategy, Operations Management, Supply Chain Management, Luxury Management, Information Systems, Hospitality Management, Accounting, Energy, Non-Profit, Wine, Sports, Sustainability, Leadership Development, Military & International.
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Getting into Harvard MBA is Not Like Catching a Shooting Star
Most applicants have this strange notion that you cannot get into Harvard MBA program without climbing Mount Everest, or leading a start-up to an IPO.
Trust us, we evaluated a few Harvard MBA Admits. They are like you, but with one difference.
They are Masters at Personal Branding.
We will teach you:
1) How you should start the essay knowing that extroversion and passion are valued in Harvard MBA?
2) How you should demonstrate Active Learning?
3) How you should demonstrate confidence in decision-making?
4) How you should demonstrate your succinct communication skills?
5) How you should demonstrate your potential as an effective FIELD team member?
Also Included in the Essay Guide:
1) Six positioning tips that you should consider for your essay.
2) Two Sample Essays
Download F1GMAT's Harvard MBA Essay Guide 2016-17