March Exercise: Start a Blog

When clients seek my help in writing essays, the first thing I observe after evaluating their strengths and weaknesses is the jargon-filled language they use to communicate what they do.

I always start with, "I am a beginner trying to learn about your industry".

Teach me what you do.

The questions I ask are frustrating. Some might think that I am playing Kubrick, prodding the applicant to quit, but we are so immersed in our world that we forget that there is a general public that doesn't understand a word we say.

You might argue that an MBA Admissions team is not the general public. I agree, but simplicity in language has higher recall and potential for persuasion.

Without recall and ability to touch the eight markers of persuasive writing, it is tough to differentiate from the military applicant or the hedge-fund guy who built homes in Haiti.

Stop using one-liners like these:

"Sold highly-leveraged financial products."
"Developed the messaging architecture for a Global Fashion Giant."
"Designed and developed a communication solution for one of the Fortune 500 companies"

The unlearning is tough.

One way to break out of your bubble is by creating a blog. You don't have to publish it. If you do - use an alias and test your writing style with an engaged community like the Medium.

What should you write about?

Write about your industry. This time the audience is not your peers but the general public. See if they can connect with you.

The claps and comments are an indication of your reach, but the exercise of dumbing it down for the general public will develop the muscle to write in simple English.

Assuming that you will start writing the essays by June/July, you have three months to develop this vital skill.

Some high-priority activities for March:

1) Fix a GMAT Test date. Schedule the test for the last week of May as you would have some breathing space to retake the GMAT if the total score falls below 730 or the balance in Quant and Verbal scores breaks out of the ten percentile/points window.

2) Target a balanced score (92+ percentile for both Quant and Verbal)

3) Open an Account in Medium or any other blogging platform that has an engaged and mature audience

4) Write about your industry.  Replace jargons with simple phrases.

5) Keep writing every day - 200 to 300 words for 90 days.

The 90-day challenge will change your life. Trust me.

More tips to improve your writing with Winning MBA Essay Guide

Talk about your strengths, weaknesses, and worries (free)

Sample Essays + Essay Writing, Review & Editing Tips + 15 School-Specific Tips = Winning MBA Essay Guide

"Pressed against the deadline, I ordered F1GMAT's Winning MBA Essay Guide as their blogs always had something interesting to say. It was by far one of the best decisions I have made in my life. Going through the Essay Guide, I learned the art of storytelling, using various ploys mentioned in the book. Most important one being the “W pattern,” a strategy of information sharing that creates a sense of excitement in the mind of the reader." -
MIT Sloan MBA Candidate

Only 1 in 900 gains admission to Harvard MBA program. If you write your essay focused only on your achievements, post-MBA goals, and your pre-MBA experience, you will be among the 899 rejected applicants.

ATTENTION is the secret ingredient. How will you get the attention of the essay reviewer?

You know why parables shared 1000 years ago are still shared among us?


Yes, the art of storytelling has won presidency for Obama, transformed Apple from an unknown start-up to a brand synonymous with Quality, and gained admission for the average MBA Applicant.

F1GMAT's Winning MBA Essay guide will teach you how to transform your essay to an epic life journey with trials and tribulations that will move the admission team.

Who Should Buy The Winning MBA Essay Guide?

If your essay looks too bland, our Winning MBA Essay Guide will show you, with examples, on how to use the elements of Storytelling like Incorporating "The Struggle", Using Emotional connectors, narrating the Journey and the use of Chronology, Vividness and Active Verbs to transform your essays.

If you are stuck in the Writing process, our Winning MBA Essay Guide will show you how to silence the Analytic Mind and overcome mental blocks.

If you feel that the essays are not persuasive, our Winning MBA Essay Guide will teach you how to use the W-Pattern narrative, Contexts, Turning Points and "The Show Don't Tell Approach" to write a Winning MBA Essay.

If you don't have enough leadership experience, our Winning MBA Essay Guide will show you how to highlight non-obvious qualities like Trust, Focus, Listening Skills, Personal Responsibility, Humility, Self-Knowledge, and other secondary traits to prove your leadership.

If you don't know how to review your essays, our Winning MBA Essay Guide will demonstrate how to improve readability with the power of iteration, and maintain your original voice by removing review biases.

Pages: 618

Winning MBA Essay Guide Includes
+Harvard MBA Essay Tips (2018 Entering Class)
    Sample MBA Essay – Gratitude & Giving Back   
    Sample MBA Essay – Entrepreneurship (Influence of Childhood)   

MBA Essay Tips (2018 Entering Class)
    Sample Essay A
+ Chicago Booth MBA Essay Tips (2018 Entering Class)
    #1. Modern Art = Make you Think   
    #2. Teamwork and Individual Ambition   
    #3. Adventure   
    #4. Diversity = Creativity   
    #5. Classroom Experience   
    #6. Harper Center   

+ Columbia MBA Essay Tips (2018 Entering Class)
     Sample MBA Essay – Most Passionate About   
     Sample MBA Essay – Free Day   

+ MIT Sloan MBA Essay Tips (2018 Entering Class)
     Sample Cover Letter
+ Kellogg MBA Essay Tips (2018 Entering Class)
     Sample Essay - Leadership and Challenges   
     Sample Essay - How you have grown and intend to grow   

+ Insead MBA Essay Tips (2018 Entering Class)
   Sample Essay 1: Candid Description, Strengths & Weaknesses
    Sample Essay 2: Achievements and Failures
    Sample Essay 3: Extra-Curricular and How enriched you are

MBA Essay Tips (2018 Entering Class)
     Sample MBA Essay: Non-Profit   
     Sample MBA Essay: Technology   
     Sample MBA Essay: Marketing   
     Sample MBA Essay: Getting Fired   
     Sample MBA Essay: Diverse and Inclusive Culture   
     Sample MBA Essay: Leadership   
     Sample MBA Essay: Post-MBA Goal & How Pre-MBA Experience will help  
+ Yale SOM MBA Essay Tips (2018 Entering Class)
     Sample MBA Essay – Investment Banker
     Sample MBA Essay - Consultant  
     Sample MBA Essay - Technologist  
     Sample MBA Essay - Marketer  
     Sample MBA Essay - Entrepreneur  
+ Ross MBA Essay Tips (2018 Entering Class)
    Sample MBA Essay: Finance Professional who was a former member of a rock band   
    Sample MBA Essay: Technologist (Idea to Action)   
    Sample MBA Essay: Creative Marketing (Idea to Action)   
    Sample MBA Essay: Consulting (Made a Difference)   
    Sample MBA Essay: Losing a Client (Resilience)   
    Sample MBA Essay: Finance to Marketing (extra-curricular)   
    Sample MBA Essay: I am Aware that I am different   
    Sample MBA Essay: I find it Challenging when People   
    Sample MBA Essay: A valuable thing I have taught someone   
    Sample Essay – Part 2 (Short-term & Long-Term Goals, skills relevant to your career goals and how Ross  
    prepares you for the goals)   
+ Wharton MBA Essay Tips (2018 Entering Class)
    8 Professional Gains

London Business School
MBA Essay Tips (2018 Entering Class)
    London as the Financial Hub   
    London as the Technology Hub   
    London as the Consulting Hub   
    How to Cite the Curriculum (Example)   
    Sample LBS MBA Essay: Post-MBA Goals - How Prior Experience & LBS MBA will contribute (486   
+ Darden MBA Essay Tips (2018 Entering Class)
    Case Study Method   
    What is valued at Darden?
    Framework for Answering the Darden Essay Question   
    Sample Darden Essay: When your opinion evolved through discussions (499 Words)

+ Duke Fuqua MBA Essay Tips (2018 Entering Class)
    Framework for Answering the Duke Fuqua Short-Answer Essay Questions   
    Sample Short-term Goals Essay – Technology to Consulting (100 Words)   
    Sample Long-term Goals Essay – Consulting for Government (100 Words)   
    Sample Long-term Goals Essay – Plan B (89 Words)   
    Framework for Answering the Duke Fuqua 25 Random Things   
    Sample Duke Fuqua Essay: The Fuqua community and you (Max 2 Pages)  
+ NYU Stern MBA Essay Tips (2018 Entering Class)
     Sample NYU Stern Essay 1: Goals (498 Words)    
     Essay 3:  Personal Expression (a.k.a. "Pick Six")    
          5 Examples with Images

+ Sample Essays
+ The Art of Storytelling 
+ Leadership Narratives
+ Review Tips
+ Persuasion Strategies
+ The Secret to "unleashing" your unique voice
+ How to write about your Strengths
+ How to write about your Weaknesses

Download Winning MBA Essay Guide (2018 Entering Class)

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