Booth’s MBA Application Essay for 2015-16 has taken a step towards making the essay more creative with a pictorial series as a prompt.
If you pay close attention, the admission team is asking – what aspect of Chicago Booth MBA experience do you like the most
• Experiential Learning
• Chicago as a post-MBA destination
• Academic Rigor
• New Venture Challenge
• Booth Brand
• Sense of Community
• Encourage Women Leaders
• Distinguished Speaker Series
• Student Groups
• Travel & Experience International Culture
• Challenge Yourself
• Celebrate Multiculturalism
• Chicago Booth Alumni
• Esteemed Professors
• Sky is the Limit
Most MBA Admission Consultants will talk about the value of Booth brand from a pure entry criteria and post-MBA jobs point of view. GMAT Score of the incoming class, GPA, the diversity (% international, %women) and post-MBA Finance jobs doesn’t cover the impact of the Booth brand completely.
If you want proof on how Booth has helped professionals make big leaps, you have to analyze the career paths of Booth MBA Alumni.
Let us look at the career paths of four alumni.
1) Matt Maloney, ’10, CEO, GrubHub Inc.
Matt has become a legend in the start-up space and especially among aspiring Entrepreneurs from Chicago Booth. GrubHub, the online search company for local restaurants, is the brainchild of Matt, and as of 2015 serves orders in 30,000 local restaurants in 800 US cities. In 2014, Matt led the $100 million company to IPO. Although wall street might downgrade the stock due to increased competition from Amazon and other pick-up and delivery services, Matt’s story has a strong support system – Booth.
As Matt shares, “Booth showed how to solve a problem as a Business using data.”
By looking at the ordering trends of cuisines in each neighborhood and the time of order, GrubHub was able to run highly targeted campaigns, allowing the 30 thousand restaurants to connect with the customers. By challenging assumptions – a skill developed during Booth MBA, Matt began incorporating this value in his company. Ideas are given more value than the designation of the employee. Glassdoor gave a 3.4/5 for GrubHub. Few were dissatisfied with the company culture – a testimony to what entails when CEOs give merit to the idea over people.
Booth Learning Experience Key Takeaway
• Challenge Assumptions and long-held beliefs
• How to use data to solve a Business Problem
Only 1 in 900 gains admission to Harvard MBA program. If you write your essay focused only on your achievements, post-MBA goals, and your pre-MBA experience, you will be among the 899 rejected applicants.
ATTENTION is the secret ingredient. How will you get the attention of the essay reviewer?
You know why parables shared 1000 years ago are still shared among us?
Yes, the art of storytelling has won presidency for Obama, transformed Apple from an unknown start-up to a brand synonymous with Quality, and gained admission for the average MBA Applicant.
F1GMAT's Essay Guides will teach you how to transform your essay to an epic life journey with trials and tribulations that will move the admission team.
Grab the Winning MBA Essay Guide.
Download F1GMAT's Winning MBA Essay Guide (2015-16) (Includes Essay Tips for Harvard, Wharton, Stanford, NYU Stern, Kellogg, MIT, Insead Chicago Booth, London Business School and Haas MBA Application Essays)
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