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Marketing and Finance MBA: Hollywood is calling


Categories : MBA in USA

In 2017, China is set to overtake the US as the largest consumers of Hollywood studio movies and American television series. With fewer viewers taking the effort to visit movie theaters, the investment in Streaming services (Netflix, Amazon Prime, Hulu) has multiplied at a feverish pace.

The United States is expected to see a 15% growth in the streaming service market with estimates showing the total active monthly users to reach 209 million in 2021. The dominant star in the ‘binge-watching’ craze is Netflix, which has already invested $6 billion annually in original content; a trend that has been emulated by rivals Amazon, and even social media companies – Snapchat and Facebook.

Monopoly over distribution has been disrupted in the Entertainment industry with the arrival of Amazon. The customer base for Amazon’s video streaming service will reach 76 million against Netflix’s user base of 120 million at an annual growth of 16.5%. Additionally, Skinny bundling of favorite channels by traditional cable service providers will influence the quality of movies produced for the big screens.

Media giant Disney, which had a good run in 2016, is adapting quickly to changing demographic by investing in virtual reality games, grooming YouTube talents, and acquiring BamTech, the video streaming service, for $1bn, while offering ESPN as a standalone streaming service. Studios are experimenting with video formats in 7 to 10- minute byte sizes while adapting to local content, grabbing the attention of YouTube viewers, who account for one-third of all Internet users.

With fragmented attention, content as a differentiator finds the best return for companies that have analytics to support. Traditional studio’s aversion to integrate analytics has helped Silicon Valley creatively destruct the theater going audience. The predictability of content viewing habit, fine-tuned through...


MBA Sample Essays


Categories : Sample MBA Essays

You are unique and sample essays should only be used as a guideline. After you have read sample essays, school specific MBA Application essays and understood the dynamics behind writing essays, create a first draft. Don’t worry about making grammatical errors or creating poor sentence structures. Let your thoughts flow. Put to paper a detailed description of your personality, your unique story and the journey till now.

Initially, don’t worry about relevance. Just start writing. You have to edit the essay in the next version. During that time, you can remove irrelevant parts of your story from the essay. We have quite a few Sample Essays that are generally asked in MBA Application:



Why MBA Admission Consultants Charge you by the Hour


Categories : Opinions

MBA Admission Consultant - Dont Waste TimeMBA Admission Consultant - Don't Waste Time

Last week, I visited a specialist doctor and discussed with him about being part of an Entrepreneurial venture that will allow readers to ask questions directly to doctors. The reply was interesting.

“I have no problem answering the questions but don’t show my details including my phone number. The queries should be filtered through your website.”

 I thought it was a fair request and loudly guessed his intentions.

“You don’t want to offer your consulting time for free?”

“No. It’s not about the consulting time, but this tendency to call doctors will be a nuisance and I don’t want my routine to be disturbed. In my opinion, those who call Doctors without fixing an appointment are hypochondriacs or don’t have anything to do.”

Early in our article about Picking the Right MBA Admission consultant, one of our advice was:

“When you sign up for 1-2 hours, try to get a feel for how flexible they are with the communication or appointment. Consultants who are too rigid or charge for extra seconds are not the right people that you should depend on.”

A recent encounter with an MBA Aspirant has forced me to clarify this advice. He is a career switching Entrepreneurial applicant with a low GPA. Unfortunately, he has less than 2 years of experience and expects to score 750 in the GMAT. What differentiates the candidate is his Entrepreneurial achievements. However, the consultant he is seeking advice has asked him to fake experience, and hide his Entrepreneurial achievements. This dilemma led him to call me and ask about his chances if he sticks to the truth.

...


Kellogg MBA Essay Guide



Writing about Leadership, the challenges you faced and the lessons learned can be tricky. You might not know where to start.

F1GMAT’s Kellogg MBA Essay Guide shares four leadership examples that you can use in your Essay #1 and a Sample Essay that you should read for inspiration.

For Essay 2, we demonstrate how to cite Kellogg MBA Curriculum as a growth tool. For creating an essay on how you have grown till now, use the 3-step structure and the Sample Essay as a template.

Download Kellogg MBA Essay Guide



Harvard MBA Essay Guide



Answering an open-ended Harvard MBA Essay question can be tricky. The Admission team has recommended that you as an applicant should not overthink or overcraft the essay. It is easier said than done. Without any outline or strategy, the free-flowing essay might not capture all the traits of your personality that would demonstrate that you are a good fit for the program.

To make it easier for you to write the essay, F1GMAT has created the 2017-18 Harvard MBA Essay Guide.

Through the Essay Guide, we demonstrate:

1) How to highlight your extroversion and passion
2) Your capability as a decision maker
3) Your active learning skills
4) Your communication skills

Explicitly demonstrating your four traits would be ineffective. You should know how to use positioning in your essays. We have included:

1) Six Positioning examples
2) Two Sample Essays
3) A detailed analysis of Harvard MBA Curriculum

Download Harvard MBA Essay Guide (2018 Entering Class)


RSM MBA - Scholarships & Funding Options



RSM MBA Curriculum -<br />
InterviewRead the Second Part of the Interview (RSM MBA - Post-MBA Opportunities, Brexit and Visa Rules) with the RSM MBA Director of MBA, Marketing & Admissions – Brandon Kirby.

In the third part of the interview, Brandon highlights the funding options available for RSM International MBA applicants and the entry criteria for the Full-time MBA program. 

What are the entry criteria for the RSM Full-time MBA program?

We require the GMAT for all incoming candidates. Our average varies class-to-class, but is generally around 650.
We do look for strong undergraduate GPA, especially in quant-based courses. However, poor undergraduate grades don’t immediately lead to a rejection. During the admissions process, we develop a great relationship with candidates, so we can have an in-depth conversation to address low grades.

The Dutch government requires an English proficiency test for all Chinese candidates as part of the visa application process. Otherwise, we do not require an English test, but if the admissions team feels that language is an issue, we reserve the right to ask a candidate to take such a test.

What are the various scholarships offered by Rotterdam School of Management?

Currently, we offer two types of scholarships at RSM – diversity and financial need based.

The average scholarship, when awarded, ranges from two-thousand to fifteen-thousand euros, with the average being seven-thousand euros.

For the diversity...


Berkeley MBA Curriculum - Analysis



The Berkeley MBA Program at Haas School of Business is a 24-month General Management program with Leadership as a foundational focus. Students develop the skills to think strategically and make decisions at operational and organization levels. Haas is among a very few top Business Schools that has clearly defined their guiding principle.

In fact, the school has four: Question the Status Quo, Confidence without Attitude, Students Always and Beyond Yourself, with an emphasis on thinking creatively – a skill, management professionals need to excel in the new economy.

BERKELEY MBA CURRICULUM

The curriculum is structured on building General Management skills in the core and the option to focus on functional skills in the electives.

Experiential Learning in International Business, Non-profit, Entrepreneurship, and Innovation will expose students to the challenges that come with solving a real Business problem. Electives support student's ambition to pursue multidisciplinary interests and leverage UC Berkeley's innovative culture.

Haas MBA Core CurriculumYear One


The first year starts with a pre-term workshop on revising candidate's quantitative skills, followed by a 5-day introduction to the curriculum structure, student body activities, and a speaker series.

The core courses start with the theme of decision-making and leadership along with career planning workshops. Candidates are then introduced to Accounting, Finance, and Marketing.

During Winter Break, Global Study tours are organized. The spring of the first year...


How to Improve GMAT Reading Comprehension Score?


Categories : Reading Comprehension

GMAT RC Improve ScoreIn GMAT Verbal section, you have to answer 41 questions in 75 minutes, which means, you will get 1 minute and 82 seconds to answer each question. On an average, you will get 12-14 reading comprehension questions in GMAT. For the 700+ performers, GMAT reading comprehension is the best performing section. If you are planning to cross the 700 mark, focus on 100% accuracy in GMAT RC. Here are some exercises that will improve your reading comprehension:

1) Read from the Screen

This is a no brainer but many GMAT test takers get used to reading hard copies of GMAT study guides. In the actual GMAT test, you will be staring at a computer screen and noting down summary of passages. Even though you have a hard copy of the official Guide, get used to switching views between a monitor and a writing pad. You might think – “What is the big deal? I am used to staring at a monitor.” But you are not used to reading passages and answering questions about them in less than 2 minutes.

2) Read Dry Materials

If you have gone through a few GMAT RC practice questions, you will soon realize that the reading material is boring and you get quickly distracted. Practice for this scenario. When we are reading our favorite topic, we don’t need any effort to concentrate. But topics in GMAT RC are mostly from social sciences, physical or biological sciences and business related topics. For most MBA Aspirants, the Business related topics are easy to comprehend. You will get topics in marketing, economics, human resource management, and sales for Business related passages.

Here is a list of websites for some dry reading...


Top 20 MBA Programs - Tuition Fee (2017)


Categories : Top MBA

Top MBA FeeThe cost of an MBA is a crucial factor in selecting a Business School. The Tuition Fee is just one aspect of the Cost. Other components of the expense are Health Insurance, Administrative Service, Books, Rent and Utilities, Food, Personal, Transportation, Computer Allowance, MBA Association Fee and other membership fee. On an average other components of the Total Fee will add an extra $30000 to $40000 to the Tuition Fee. Find out means to Finance your MBA before shortlisting your target Business Schools.

We have selected top 20 Business Schools from Global MBA ranking and have listed the One Year Tuition Fee for each MBA program.
The costliest MBA program is Wharton MBA at nearly $147,268 Tuition Fee and the cheapest MBA program- IIMA, Ahmedabad is at $13,799(it can be cheaper than the quoted value if you take into consideration the Rupee fluctuation). It is not fair to list the program just by cost.

In fact you should use the Net Present Value to evaluate the Actual Return on investment. If you are eligible for scholarships and other external funding, a better way of looking at Cost of an MBA is by evaluating the potential return through post-MBA Salary and Employment Opportunities that an MBA provides.
...


Top 31 MBA Programs - Total Cost & Salary (United States)


Categories : MBA in USA, Top MBA

The return on investment for MBA programs is short-term. Anyone who spins the idea that in the long-term when you hit the mid-40s, the brand recall of the Business School will suddenly change your life is misleading you.

Best Post-MBA Salary

1.Stanford Graduate School of Business ($161,000)
2.Harvard Business School ($160,000)
3.NYU Stern School of Business ($156,717)
4.Darden School of Business    ($154,176)
5.Yale School of Management    ($154,000)

Stanford with $161,000 leads the 31 Schools on total Full-time MBA Salary, edging over the closest rival - Harvard by $1,000. NYU Stern, Darden, and Yale complete the top 5 list with a total median MBA salary that ranges from $154,000 to $161,000.

Most Affordable MBA

TC: Total Cost PMBAS: Post MBA Salary

1. Smeal College of Business (TC:$135,504  PMBAS: $113,500)
2. McCombs School of Business (TC:$137,964  PMBAS: $141,045)
3. Kelley School of Business (TC:$139,226  PMBAS:$132,000)
4. Broad College of Business (TC:$139,786  PMBAS:$115,800)
5. Carlson School of Management (TC:$140,694   PMBAS:$128,720)


Among the 31 Top US MBA programs, Smeal College of Business offers the Full-time MBA program with the lowest cost, joined by McCombs, Kelley, Broad and Carlson MBA programs. For the affordable MBA programs, McCombs has an equally impressive post-MBA total salary ($141,045) - highest among the five.

Costliest MBA Programs

TC: Total Cost PMBAS: Post MBA Salary

1. Foster School of Business (TC:$245,843 PMBAS:$140,030)
2. Columbia Business School (TC:$237,424  PMBAS:$150,000)
3. Harvard Business...

Top 31 MBA Programs + Analysis of 24 Industries (United States)


We analyze the MBA Curriculum, Class Profile, Total Cost and Post-MBA Salary of Top 31 MBA programs in the US.

+ Industry Trends

+ Future of Aerospace, Agriculture, Artificial Intelligence (AI), Automobile, Clean Tech, Education, Energy, Fashion, Financial Services, Insurance, FinTech, Government, Healthcare, Life Sciences, Military, Manufacturing, Maritime, Media/Advertising, Technology, Tourism, Trade, Transportation and Logistics, Virtual Reality (VR), and Augmented Reality (AR).


Pages: 327

Reviews

"I have not reviewed many books for MBA Admission consulting companies but doing it now to give all applicants a brief idea on what the book covers. The book includes 31 top MBA programs - almost all the top schools you have heard or considering for your MBA application. Each chapter is categorized by US States where there is at least one top MBA program. So you have California and Massachusetts with the most number of MBA programs and several states with one top program (Washington, Minnesota, Washington D.C., Connecticut, Virginia, and Maryland) and other states with two to three MBA programs. The book focuses on four aspects of an MBA program - curriculum, cost, class profile and post-MBA salary. For me, the breakdown of the cost and post-MBA industry was useful to make my decision on selecting the top 5 programs for 2017-18. It is a fascinating read in an industry where consultants overprice for their expertise. I recently bought a 30-page guide for $49. Compared to the obvious observation in that book, the 300+ page, MBA in US - the Ultimate guide is a goldmine of information and analysis." - Verified Purchase (21st June 2017)

"I bought the ultimate guide after a friend recommended it for me. The guide covers a lot of ground on the history of each prominent US states and goes into the reasons why a certain industry emerged from each state. In addition to the analysis of the economy, trends and expected changes in the next 5 years, the book features top MBA programs in each state with an extensive study of its curriculum. Ultimate guide is an essential reference book for MBA Applicants if they want to shortlist MBA programs based on value and cost, and not just ranking. " - Verified Purchase (14th June 2017)

"Should be a required reading before applying for an MBA. School events and MBA Tours are PR events disguised as a Q&A. On the contrary, the book is an unbiased analysis of each Top MBA program in the US supported by a large dataset and historical context on each industry. The guide builds a case for indstries that are likely to emerge as favourite for MBA graduates. Thorough and a valuable book." - Verified Purchase (15th June 2017)

"What I liked: The breadth of the information. Some of my favorite nonfiction books have taken the same approach as the ultimate guide have - cover background information in-depth. In the book, the author uses parallel threads to demonstrate the history of the state and the rise of industries. Will make you think how schools thrive based on the policy set by the state. California's obsession with Technology has revolutionized how we do Business and changed post-MBA trends. Many MBA applicants will be consulting or doing marketing for a Technology company. That is one key finding from the book. The latest development in AI, FinTech, and Automation is an additional context that I found valuable in the book.

Very informative. I would recommend that you read the book at least once in chronological order before using Table of Contents." - Verified Purchase (2nd July 2017)

Download How to Choose the Best MBA in US: The Ultimate Guide
(2018 Entering Class)

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